Helping founders build businesses that run without chaos

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Lead your business with clarity, not chaos

I help established CEOs, coaches, and creative founders at the multi-six and seven-figure level streamline operations, lead their teams, and scale sustainably through proven systems and strategy.

I combine operations leadership and automation to help founders step out of daily execution and back into the CEO seat.

Start Here:

Strategy Call

$250 USD

Need clarity, direction, or an expert eye on your next move? This 90-minute strategy call is designed to help you get unstuck and take decisive action.
Whether you’re troubleshooting a system, refining your operations, or validating a new idea, we’ll cut through the noise and map out your next steps.

Includes:

✔ Pre-call questionnaire to pinpoint goals and priorities
✔ 90-minute strategy and consulting call
✔ Action plan with clear next steps
✔ One week of follow-up support via email

Book Your Strategy Call

Strategic Mapping Modelâ„¢

$2000 USD

Your 90-Day Roadmap to Clarity and Growth

Before you hire, launch, or scale, you need focus. The Strategic Mapping Model™ is a certified framework I use to align your goals across seven business pillars — from visibility to operations. This is how we make sure your strategy matches your vision. This is great for quarterly planning.

  • (3) 90-minute strategy calls

  • Deep dive to help you refine every area of your business

  • Custom roadmap for your next 90 days

  • Prioritized goals, KPIs, and timeline

  • 1 month of async support

Timeline: 2-3 weeks

Request Your SMM
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OBM Retainer

Online Business Management
Starting at 1,500 USD/ month

When your business is growing, but the backend can’t keep up, I step in to bring structure and clarity. I manage your systems, oversee your team, and coordinate execution across projects and workflows so you can focus on what actually moves the business forward.

This role is ideal for CEOs who already have traction and a team, and need operational coordination rather than day-to-day administrative support.

Includes:

  • Operational oversight and coordination

  • Team task review, prioritization, and accountability

  • SOP and process development

  • Systems and automation setup (ClickUp, Airtable, CRM workflows, etc.)

  • Weekly or biweekly progress reporting and recommendations

Apply Now
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DOO Retainer

Fractional Director of Operations
Starting at 5,000 USD/month

As your DOO, I own how operations function across the business, from strategy and leadership to scalable systems, so growth no longer relies on you.

This engagement is designed for multi-six and seven-figure founders who are ready to delegate leadership, decision-making, and operational direction, not just execution.

Includes:

  • Executive-level operations oversight and leadership

  • Hiring strategy, onboarding systems, and team performance management

  • Project, launch, and cross-functional initiative leadership

  • Systems and process optimization

  • Metrics, KPIs, and reporting

  • Quarterly Strategic Mapping Modelâ„¢ to align vision, goals, and execution

Apply Now
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Retreat & Event Operations

Project-based | Custom pricing

Full-scope operational leadership for retreats, events, and live experiences.

Designed for retreat hosts, wellness brands, film companies, and organizations producing premium in-person events that require structure, coordination, and on-the-ground execution.

Includes:

  • Planning and logistics

  • Vendor coordination and contracts

  • Budgets, P&L statements, and timelines

  • Run-of-show development

  • On-site and/or remote execution oversight

Apply Now

OBM vs DOO: What’s the Difference?

Not sure which level you need? Most clients start with Strategic Mapping, then move into OBM or DOO support based on readiness.

OBM Retainer

  • Operational coordination and systems

  • Keeping projects, systems, and team execution organized

  • Tactical oversight + implementation support

  • Task review, prioritization, and accountability

  • Build, document, and optimize systems

  • Recommendations and execution support

  • More organized and supported

  • Businesses with traction needing coordination

DOO Retainer

  • Executive-level operations leadership

  • Owning how operations function across the business

  • Strategic leadership + operational direction

  • Team structure, performance, and leadership

  • Design system architecture for scale

  • Ownership of operational decisions

  • Fully out of day-to-day operations

  • Multi-six and seven-figure businesses needing leadership

Some of the tools I Live In


ClickUp, Asana, Airtable, Zapier, Kartra, Kajabi, Squarespace, Canva, Stripe, Thrivecart, ActiveCampaign, Slack, Google Workspace, Dubsado — if it runs your business, I know how to make it work together.

About Jalene

I bring the strategy, systems, and leadership experience your business needs to scale.

  • Certified Director of Operations

  • Certified Online Business Manager

  • Certificates in Project Management, Human Resources, and Managerial Accounting

  • Experience leading six-figure launches, retreat operations, and remote team management across various industries

  • Deep knowledge of tools like ClickUp, Asana, Airtable, Zapier, Kajabi, and Squarespace

  • StrengthsFinder Top 5: Focus, Discipline, Maximizer, Competition, Individualization

  • Kolbe 8543 – a natural integrator and strategist who turns ideas into results

I’ve worked with coaches, consultants, and agencies to transform the way their businesses operate. Helping them reclaim time, increase capacity, and scale with ease.

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